Turn on the MFA before scammers do it for you Hundreds of popular websites now offer some form of multifactor authentication (MFA), which can help users protect access to accounts when their password is cracked or stolen. But people who don’t tak... Security
5 statistics that show how text messaging can improve your marketing According to a recent study, SMS marketing is getting better with consumers. Exchanging text messages could improve your customer reach. Here are five key statistics you should know as you work on imp... Marketing
6 Mistakes You Can Make When Converting Followers Into Customers The average person spends 2 and a half hours every day on social media. So it’s no surprise that one of the main places we try to build our business is right on platforms like Facebook and Instagram. ... Marketing
How can you increase leads in three easy steps right away Every day, I witness companies (or the marketing agencies they work with) overcomplicate their process of generating leads with unnecessary jargon or some fancy formula. It doesn’t have to be that har... Marketing
3 strategies to increase sales through web commerce in 2021 In the globally competitive world of web commerce, one thing is for sure the ceiling, but it has not yet been reached and there is a big increase in online sales, which has grown more like a pandemic ... Marketing
The future is personalized: from B2B to B2Me Old ways of doing business towards businesses (B2B) are dying out at an accelerated pace due to a pandemic that has changed the way we do business. In this remote world, corporate clients are no longe... Marketing
Google introduces new features for the small business on maps and search Your business network profile today must contain a whole range of information that needs to be accurate and readily available. Google makes this possible through the ability to exchange messages and i... Google Marketing
How to develop a winning social media marketing strategy in 2021? 2021 promises a return to the semblance of normalcy, and that is one of the reasons for excitement because of the new year. As 2020 ends, many entrepreneurs are left to count their losses and build st... Marketing Social
Does your content on social media attract potential customers? You may think that your followers want one type of content when they really want another. Social networks are one of the best platforms for content marketing. However, if social media content does not... Social
Why Deciding on a Niche Makes Sales Easier? It never gets old. When I start working with a new client and ask them to decide on their niche, the look of their faces and the sound of their voices always look a bit like each other. You see, when ... Marketing
20/80 Pareto rule in business The imbalance between effort and results is constant. Using available internet technologies, it is easy to achieve a long-term and quality business result. Make your life easier, automate and digiti... Rules
9 reasons why you need an internet headquarters Owning a business website is not just about selling your products and services - but also about providing something of value to potential customers. Creating a business website or online store is simp... Marketing